Tru Earth

Tru Earth

The new way to do laundry is with Tru Earth Laundry Detergent Strips, which are environmentally friendly, ultra-concentrated, and hypoallergenic. Discover a new way of washing plastic free.

Brand's Sustainable Certifications

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Tru Earth

About

Location:

United States

Price Range:

$$

Manufactured in:

Shipping:

Worldwide

Brand Description

Founded in 2019 by Ryan McKenzie, Brad Liski, and Kevin Hinton, Tru Earth is headquartered in Port Moody, Canada, and has quickly become a game-changer in the eco-friendly household products market. The brand challenges consumers with a simple yet impactful question: would you switch your laundry detergent if you could find an alternative that matches your current choice in effectiveness, cost, and convenience, but is significantly better for the planet? This question led to the creation of Tru Earth Eco-Strips, an innovative laundry detergent solution designed to meet the needs of environmentally conscious consumers without compromising on quality or convenience.

Tru Earth

Sustainability Report

Tru Earth's commitment to sustainability is evident in every aspect of its operations. The Eco-Strips are manufactured in Canada, adhering to the country's strict health regulations, ensuring a safe and environmentally friendly product. The brand has taken a strong stance against plastic waste by opting for plastic jug-free, recyclable cardboard sleeve packaging for their products, which are also paraben-free and phosphate-free. With a bold commitment to prevent 600 million plastic laundry jugs from ending up in landfills by 2027, Tru Earth is not just offering a sustainable alternative to traditional laundry detergents but is also leading the charge in reducing plastic waste and promoting a cleaner, greener planet.

Brand's Sustainable Attributes

Plastic Free
Plastic Free
Non Toxic
Non Toxic
Eco-friendly Packaging
Eco-friendly Packaging
Give Back
Give Back

Brand's Product Line

Laundry

  • Strips
  • Detergent

Kitchen

  • Food Wrap
  • Bamboo Spoon

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Tru Earth

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