Choose Fabulous, Sustainable, and Timeless: See How to Dress for Success (Without Compromising the Planet)

Living sustainably is becoming increasingly important in the fashion industry. Millennials might have been leading the way, but younger generations have picked up the trend and made it fully theirs.

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Choose Fabulous, Sustainable, and Timeless: See How to Dress for Success (Without Compromising the Planet)

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Making more sustainable fashion choices is not just about buying clothes produced in an eco-friendly way. A big part of sustainable living is taking the time to curate your wardrobe to create a set of versatile, timeless looks that last. If you know your style, keep a special eye out for Reformation or any of the brands mentioned - they have the latest styles that won't sacrifice ethical or social considerations.

Living sustainably is an integral part of being a mindful person these days. From investing in eco-friendly materials to increasing awareness about global environmental issues, the eco-friendly living movement is gaining more and more traction each day.

Thankfully, this conscious way of life can extend not only to the materials you purchase but also to the clothes you buy and wear. A sustainable wardrobe is all about building a closet that is not only made of similarly-coloured pieces but is also ethically produced with eco-friendly materials.

Building a sustainable wardrobe can be a daunting task, however. Creating an environmentally-friendly closet is not just about the buying and wearing clothes that can last you a few years. It also includes investing in clothing that is made of quality fabrics, is timeless, and stands out from the crowd of the ever-trendy fashion world.

Sustainable Shopping: Steps To Build A Timeless Wardrobe That Will Last

So, how can you build a wardrobe that is both eco-friendly and stylish? Here’s a guide on how to go green without sacrificing your fashion sense:

Make Your Basics Extremely Simple And Your Statements Really Bold

It’s important to invest in garments you can wear for the long term. To do that, it’s not only important to know your own fashion taste - another key thing is to be realistic. If there is no fun in your wardrobe, you will get bored with it soon and get that well-known feeling of having a closet full of clothes but nothing to wear.  

Luckily, a staple wardrobe doesn’t have to be boring. It’s just about making it dynamic and fit for the way you live your life. Your basics should be the simplest possible version of what you wear to work or on your days off when you don’t feel like dressing up. Your statements on the other hand should be as bold as you ever dare. 

Adding a little bit of contrast keeps your wardrobe engaging for much longer than what you’d get with a wardrobe full of interesting and unique pieces that look good, but are neither basic nor statement.

Choose Quality Fabrics That Will Last

Sustainable clothing doesn’t just mean opting for recycled or upcycled clothing. It’s also about choosing fabrics that last rather than wearing garments made out of cheap materials that fall apart after just a few washes. 

The safest way is took for materials like linen, hemp, cotton, and eco-friendly synthetics that are breathable and comfortable. As far as synthetics go, look for certification labels like the Global Organic Textile Standard (GOTS). Still, not all fabrics are made equal. If you want materials that won’t wrinkle easily and last for years even with frequent washes, go for thicker fabrics like heavyweight cotton. 

Prioritise Eco-Friendly Clothing Brands

They say that fashion trends come and go but good taste never goes out of style. The good news for the plant is that good taste, which comes with deciding well what you buy or not, is also inherently more sustainable than mindless shopping for entertainment.  

But let’s not forget that prioritising eco-friendly brands matters, too.

Investing in ethical and sustainably produced apparel is key to creating a closet that’s mindful of both the planet and fashion trends. 

Seek out designers and brands that pledge to make greener choices in terms of dyeing, upcycling, and manufacturing, and ensure the fabrics are up to ethical standards.

The Guide to Ethical Yet Timeless Fashion Brands

Having an eye for quality means that your wardrobe will remain timeless in form and environmental impact. 

Take the time to curate your wardrobe with these sustainable tips in mind and you will be sure to create a timeless look that lasts. From everyday basics to timeless statement pieces, you have the power to lead the charge in the shift towards our more conscious fashion future. After all, sustainable fashion is no longer a passing trend, but a style for life.

Reformation: A Beacon of Sustainable Fashion

In the vast world of fashion, few brands shine as brightly as Reformation in their commitment to sustainability. At the heart of Reformation's ethos is a belief that accountability extends beyond profits. Their transparency is commendable, with quarterly sustainability reports that pull back the curtain on their eco-journey.

Company's Approach to Sustainability

One of Reformation's standout innovations is the RefScale, a tool that doesn't just track, but also communicates the carbon and water footprint of each product. It's a bold move, allowing consumers to see the environmental cost of their fashion choices and empowering them to make eco-friendly decisions.

But Reformation doesn't stop at just tracking their impact; they actively work to offset it. Through various projects, they replace the resources they've used, from supporting clean energy initiatives to contributing to freshwater conservation in drought-stricken areas. Their commitment to the environment is further underscored by their 100% carbon-neutral status since 2015, a feat verified by the non-profit organization Climate Neutral. This isn't just a label; it's a testament to their dedication.

Beyond products, Reformation's ethos permeates their operations. They prioritize recyclable and biodegradable solutions, from office supplies to packaging. Speaking of packaging, they're trailblazing with 100% compostable bags and recycled LDPE bags designed to break down in landfills.

Community involvement is another feather in Reformation's cap. They not only encourage their employees to give back but also provide incentives for it. From beach clean-ups to supporting urban forests, their community initiatives are as diverse as they are impactful.

Reformation isn't just a brand; it's a movement. A movement that challenges the norms of the fashion industry and proves that style and sustainability can coexist beautifully.

Everlane: Pioneering Cleaner Fashion for a Sustainable Tomorrow

Everlane, a trailblazing fashion brand, is not just about style; it's about making a statement. Operating in the competitive fashion industry, Everlane's mission goes beyond aesthetics. It's about creating timeless pieces that don't compromise our planet.

Company's Approach to Sustainability

Everlane's commitment to sustainability is evident in its meticulous choice of materials and collaborations with production partners. Their goal? To drastically reduce waste, minimize the use of natural resources, and eliminate harmful chemicals and plastics from their production line. What sets Everlane apart is their transparency. They've ingeniously designed 10 distinct icons, each representing a unique sustainability effort. These icons are prominently displayed across their website, allowing consumers to trace the eco-friendly journey of each product.

In a world where fashion often comes at the expense of the environment, Everlane stands out as a beacon of hope. Their dedication to sustainability, combined with their chic and timeless designs, makes them a top choice for those looking to dress for success without leaving a carbon footprint. Dive into Everlane's collection and be a part of the change, one outfit at a time.

Tentree: Pioneers in Sustainable Fashion

Tentree operates at the intersection of fashion and sustainability. With a mission rooted in environmental stewardship, this brand is reshaping the apparel industry, one sustainable garment at a time.

Company's Approach to Sustainability

At the heart of tentree's ethos is transparency. Whether they're restoring forests in Indonesia or sourcing sustainable cotton in Turkey, they believe in open dialogue about their planetary protection efforts. Their commitment shines through their choice of materials: soft, sustainable fabrics like organic cotton, hemp, recycled polyester, and TENCEL™ lyocell. In an industry notorious for its environmental toll, tentree stands out. They're inspired to craft clothing that demands less water, fewer chemicals, and reduced energy.

Tentree isn't just another fashion brand; they're a beacon of hope in an industry in dire need of change. Their dedication to sustainability, coupled with their commitment to transparency, makes them a standout choice for eco-conscious consumers.

Pact's Sustainable Fashion Revolution

Pact is a forward-thinking brand committed to sustainability in the fashion industry. Their mission revolves around creating a positive environmental impact with every product they offer.

Company's Approach to Sustainability

Pact's dedication to sustainability is evident in their zero net carbon initiative. By collaborating with SimpliZero, they meticulously measure the carbon footprint of each product. To counterbalance this impact, Pact invests in reforestation, renewable energy, and community-driven projects that actively remove carbon from the atmosphere. This holistic approach ensures that every item not only meets the highest standards of quality but also contributes to a greener planet.

Pact stands out as a beacon of sustainability in the fashion world. Their unwavering commitment to carbon neutrality, combined with their innovative partnerships, positions them as a leader in eco-conscious consumerism. Choosing Pact means choosing a brighter, more sustainable future.

Amour Vert's Journey to Sustainability

Company Introduction: Amour Vert, translating to "Green Love," is a brand deeply rooted in the principles of sustainability. Their passion is evident in their commitment to creating a sustainable future through every facet of their business.

Company's Approach to Sustainability

Amour Vert's sustainability ethos is multifaceted. They ardently support artisan-made elements, ensuring that craftsmanship is at the heart of their products. Their dedication extends to responsible supply chains, emphasizing the importance of ethical sourcing. The brand also champions the use of pure and low-impact materials, minimizing environmental harm. Conscious packaging choices further reduce their ecological footprint. Embracing the concept of circularity, Amour Vert believes in a lifecycle approach, ensuring products have a prolonged, purposeful existence. Their journey towards sustainability is continuous, with the understanding that it's a path with evolving goals.

Amour Vert is more than just a brand; it's a movement towards a greener future. Their comprehensive approach to sustainability, from supply chains to product circularity, sets them apart. In choosing Amour Vert, one is not just buying a product but investing in a vision of a sustainable tomorrow.

Eileen Fisher's Sustainable Legacy

Company Introduction: Eileen Fisher is an iconic American clothing brand, founded in 1984, that seamlessly blends timeless design with a deep-rooted commitment to sustainability and ethical manufacturing.

Company's Approach to Sustainability

Eileen Fisher's dedication to the planet and its people is evident in every facet of its operations. The brand prioritizes the use of sustainable materials like organic cotton and wool, ensuring that the environment is respected at every production stage. Ethical manufacturing isn't just a buzzword for them; it's a practice, with a strong emphasis on fair labor and ethical partnerships globally. Their innovative "Renew" initiative stands out, promoting circular fashion by recycling and reselling used garments, thus reducing waste and championing a sustainable lifecycle for clothing. The brand's designs, known for their simplicity and longevity, challenge the fast-fashion norm and advocate for durable, long-term wear.

Eileen Fisher is not just a clothing brand; it's a statement of sustainable and ethical fashion. Their holistic approach, from material sourcing to garment recycling, positions them as a beacon in the fashion world. Choosing Eileen Fisher is a nod to a more conscious and sustainable future in fashion.

In Conclusion

To wrap it up, living sustainably is becoming increasingly important in the fashion industry. Millennials might have been leading the way, but younger generations have picked up the trend and made it fully theirs

Gone are the days of impulse buys of cheaply produced 'fast fashion' - and frankly, that’s a relief. Now, the conscious consumer wants to know where their clothes come from, how they were made, and if the production was sustainable and ethical. 


Meet Generation Z: Shaping the future of shopping. (2020, August 4). McKinsey & Company.

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